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Our ethical approach

We only work with selected factories in Seoul, South Korea. These are all family-led businesses (SMEs) with a strong reputation and years of experience in the apparel and textile industry. We know them well and nurture a strong relationship with the owners. They are part of the NINA YUUN family and proud to produce clothes for foreign markets. We can stand behind these manufactures - because we know that we remunerate them fairly and give them reasonable deadlines. In return we know that the quality of our garment will be according to the standard we want for you, our customers.

We partner with institutional organizations in Korea that guarantee adherence to labour rights and ethical working conditions, namely the Council of Fashion Designers of Korea (CFDK) and the Korean Apparel Industry Association (KAIA). 

Designed in Switzerland, made in Korea

Each piece is designed by the creative director, Nina Yuun. The prototypes are made in the designer's atelier in Burgdorf,  Switzerland. Once an order is placed, selected pieces from the collection will be produced in South Korea. We don't produce stock - because we believe that there is a dangerous oversupply on garments in the global market. We work with textile specialists in Korea who ensure that the quality is up to the standard we request. Each garment is checked before shipped to Europe. Why do we do this? We want to avoid travelling the world as much as possible but at the same time guarantee flawless quality and perfect finishes of our products. Also, our timeless and durable pieces will be a loyal and true friend to you (and your wardrobe) for many years.